Boozin’ Blog

I think it was George Carlin who neatly divided all other drivers on the road between idiots and morons. The idiots are anyone who is driving faster than you as in “Would you look at that idiot go?” Morons are anyone who is driving slower than you, especially if they are in your way as in, “Would this moron drive or get out of the way already?” Of course he said it better and funnier but if you’re looking for well crafted comedy you’ve come to the wrong blog. I’m just borrowing his point.

The same principle is carried out in the drinks world, especially on the high end where people pay thousands for a bottle of undrinkable wine simply because it’s old and from a famous winery. In this case we’re talking about a bottle of Scotch.

The label features a nude model - don’t get excited, nothing’s actually shown - in a picture taken by a well-known nude photographer. The bottles are going for £950 which converts to roughly $1 million $1350. And no one has any doubt that these bottles will sell out quickly. It will be the idiots who buy them.

Why do I call them idiots? Notice that I haven’t said one thing yet about the quality of the booze inside. That’s because it’s unimportant. Whisky collectors with more money than brains are already sold on the bottle. It could contain flat cream soda and vodka and they’d be happy. See, they are very unlikely to drink the stuff. They’re idiots.

Now here’s where the morons come in. They are people like a commenter on another blog who described this whole matter as an outrage. Human rights violations are an outrage. Starving children in Africa and Arkansas are an outrage. Bernie Madoff is an outrage. Rich idiots being separated from their money buy a clever distiller is not an outrage.

Calm down. Take a swig from your bottle of $30 booze and move on. Don’t be a moron!

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