Ho White Beer Ad

Now, c’mon, this is funny!
The tag line, if you couldn’t quite make it out, is “Anything but sweet.” See, the point of that beer ad is to demonstrate that the new Raspberry Ale from Jamieson brewery in Australia isn’t as sweet as one might think, given that it’s a fruit beer. Naturally the […]

Beer Ad Stupidity

This comes from Canada where the marketing geniuses at Molson Coors got in some hot water over their cold beer campaign. They’ve been promoting the coldness of their beer – a claim that is completely puzzling to anyone with half a brain – and thought that it would be fun poke some fun at […]

Comparing Two Big Brewers

I’m a snobbish beer geek. I know it; I own it. Therefore I tend to look askance at anything a big brewer does be it Anheuser-Busch, Diego, Miller or Inbev. I always suspect that they are up to something besides making better beer.
I’ve softened my view a little in the last couple […]

Greeting the Morning With Pacifico

I’m not advocating beer for breakfast. Not that I have a problem with it. Want beer for breakfast? Go ahead; see if I care. Just keep your mitts off my morning bourbon.
At issue here is a new IPhone app from Pacifico. It’s an alarm clock that features a live feed […]

German Beer Consumption Down…Again

2008 wrapped up with Germans having drunk 2%, or two liters, of beer less per capita than the previous year. This article blames things like the smoking ban in pubs and the global recession (countering the popular perception that beer is recession-proof) but I doubt it’s as simple as that.
The third reason - young […]

Tranny Beer Ad Banned

Beer ads are universally known for two things – exaggeration and base humor. There’s nothing wrong with either and both can be fun when, like beer, they are served and consumed with moderation.
A recent poster ad from Tiger Beer is the perfect marriage of these two aspects. The poster prominently features a transvestite […]

3.7 ccs Whisky, Stat!

Anti-alcohol groups have a right to their opinion about how the boozy majority of us live. Complaints about marketing to children and encouraging binge drinking can be legitimate but are clearly overused. But what really offends me about them is their utter lack of a sense of humor.
The latest such case involves a […]

Marketing Mentality

The marketing mentality says that diversity is what’s killing big beer. This beer blogger has another take.

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