Have you ever noticed that the fickle designation of Ã¢â‚¬Å“hipÃ¢â‚¬Â never seems to slip from tequila? In the world of booze different types of alcohol rise and fall on the cool-o-meter. Gin, once the hippest drink around, is now as stodgy as shuffle-board. It is so out of fashioned that when martinis enjoyed a revival a few years ago it was only if they were made with vodka instead of gin.
And the same cyclical truth applies the currently chicer-than-thou vodka as well as cognac, scotch, bourbon, etc. But tequila remains perpetually cool. Why is that? Well itÃ¢â‚¬â„¢s hard to say. It could be the ritual of salt, shot, lime – three simple steps that are easy to remember no matter how many times you repeat them.
But tequila may have finally met its match. ItÃ¢â‚¬â„¢s becoming ultra chic, something that itÃ¢â‚¬â„¢s never really been before. ThereÃ¢â‚¬â„¢s always been cheap tequila and better tequila but now that itÃ¢â‚¬â„¢s slipped into the upper strata of super expensive booze where thereÃ¢â‚¬â„¢s always a danger of a lash back.
Chic or not, the big T will always have a place in my home bar. Nothing else even comes close to the fresh, green flavor of 100% agave tequila. I know that might sound like IÃ¢â‚¬â„¢m embracing the hip image but a decent 100% doesnÃ¢â‚¬â„¢t cost more than a good bottle of scotch or bourbon as long as you’re paying for quality and not image. Cheaper tequila cut with inferior types of booze is good for a party but I always go with the good stuff for sipping and enjoying.agave tequila